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Agri-food Technical Sales Representative

Specialist in B2B sales of food products, skilled in negotiation with distributors and restaurateurs.

36 000 – 108 000 CZK
Average salary / year
Higher education or specialized technical diploma
Education level
00
Automation level
Medium
Difficulty
Stable
Employability
1 to 2 years including education and initial sales experience
Market tension
Moderate
Intl. mobility
Rare
Automation level
Medium
Difficulty
Stable
Employability
1 to 2 years including education and initial sales experience
Market tension
Moderate
Intl. mobility
Rare
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About

The Agri-food Technical Sales Representative is responsible for promoting and selling food products to business clients, including distributors and restaurant professionals. This role requires a strong technical understanding of food products combined with commercial skills to negotiate contracts and build long-term client relationships. The representative acts as a bridge between the production teams and the market, ensuring customer needs are met while supporting company sales objectives.

Skills

Technical skills

  • Possesses extensive knowledge of food products and the agri-food industry
  • Skilled in B2B sales techniques and negotiation skills
  • Understands distribution channels and restaurant supply chains
  • Provides expert product technical advising
  • Conducts market analysis and competitor monitoring
  • Experienced in contract management
  • Utilizes CRM and sales reporting tools effectively

Interpersonal skills

  • Exhibits strong communication and interpersonal skills
  • Adopts a customer-oriented approach
  • Demonstrates negotiation and persuasion abilities
  • Shows autonomy and initiative
  • Adaptable to market changes
  • Collaborates effectively within a team
  • Maintains a problem-solving mindset

Tasks

  • Identify and prospect potential B2B clients in the food industry
  • Present and promote food products to distributors and restaurateurs
  • Negotiate sales contracts and terms with clients
  • Provide technical advice and product information to customers
  • Monitor market trends and competitor activities
  • Collaborate with production and marketing teams to align product offerings
  • Manage client accounts and ensure customer satisfaction
  • Participate in trade shows and industry events
  • Prepare sales reports and forecasts
  • Support after-sales service and resolve client issues
  • Contribute to the development of sales strategies
  • Ensure compliance with food safety and quality standards

Work environments

Work environments for professionals in this sector may vary:

Food manufacturing companies specializing in production
Food distribution companies focused on logistics
Wholesale food suppliers with a wide variety of products
Restaurant supply chains offering comprehensive solutions
Trade fairs and industry exhibitions for networking

Career paths

  • Progress to a Sales Manager role in the agri-food sector
  • Advance to become a Key Account Manager
  • Transition into a Product Manager position
  • Develop as a Business Development Manager
  • Elevate to a Regional Sales Director

Profile sought

Possesses technical expertise in food products
Demonstrates strong commercial acumen
Exhibits excellent negotiation skills
Maintains a customer focus
Proactive and autonomous in approach
How to become a Agri-food Technical Sales Representative?

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